If you know what is vodka you know what is Stoli. stoli is a leading vodka brand also in israel and they ask us to mix and shake a new marketing cocktail (vodka based ๐ )
Main goal
To get the singles sitting at home out dating on Valentine's Dayโ
Solutionโ
We lunched a multi platform campaign - "HAPPY SINGLE'S DAY"! the campaign shout out all the singles to unite and enjoy there freedom with a great movie & stoli open bar in this lovely day
Resultโ
A vast exposure, including hundreds of thousands of views, positive mentioning in the media, a full to capacity cinema hall and a new tradition associated with the brand.